Short-form content matters
The average attention span of people on social media is forever in decline This is why micro content is the way forward. Micro content is an easy-to-digest, short-form piece of content that is distributed across social media. This includes things like; 30/60 second videos, quotes, photos, memes or gifs. This makes them perfect for daily posts or story’s across platforms such as Instagram, Facebook, Twitter, Linked-In, and TikTok. Below are the benefits of having a micro content model;
Target any social platform
Bespoke content for that audience
Keep your fans engaged
Removes friction from your social media strategy